Making the Case for More in a Time of Less: Part I

Chief Marketing Officers and other marketing leaders are facing a unique set of challenges around building their brands while reducing marketing spend and costs.

It is no surprise that with everything going on in the world, people are stressed and budgets are constrained. As a CMO, expectations tend to be high and you need to ensure that you mobilize marketers against your top priorities. Join us for the free podcast that dives into building your brand during a time of economic uncertainty.

We’ll cover:

• Current challenges facing CMOs
• Short-term cost cutting while conserving long-term growth
• Defining and protecting brand perception
• Making the case for brand investment

Learn how to be an advocate for sustained investment in brand health.

Don’t miss the opportunity to learn from seasoned brand and marketing leaders and reimagine your brand strategy going into the new year.