Resources

Our community is strengthened by shared knowledge. Explore the Beam experience through case studies with our customers, articles, downloadable assets, webinars, and more.

Featured Content

Tools

Download helpful assets from our brand governance experts.

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Interactive Brand Guidelines

Discover how a user-friendly brand center can effectively inspire your team to embody your brand's authentic voice.

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Beam Datasheet

Beam is the only brand center designed to honor the uniqueness of brand.

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Brand Value Infographic

Seven key features that will help you get the most out of your brand.

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Brand Comparison Worksheet

Compare your options for brand asset management software across key features and functionality.

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Brand Management Scorecard

Evaluate and prioritize which activities can be improved to best deliver against your goals.

Case Studies

See the power of Beam through the eyes of the brands we enable.

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T. Rowe Price

Learn how the brand team transformed their brand center into a living, breathing hub with the full capability to...

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Deloitte

This evolved brand demanded an evolved brand center, which meant investing in dynamic technology reflective of an undisputed leader.

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Salesforce

With the right ecosystem, people, and processes in place, they were able to unlock the promise of the platform...

Articles

Dig deeper with the brand management library.

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Interactive vs Static Brand Guidelines

Understand the differences between these two approaches to help you choose the best method for your brand’s needs.

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The Importance of User Experience in Interactiv...

Interactive brand guidelines are like the brand's superpower, ensuring that your brand's digital presence is engaging, consistent, and accessible.

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How Effective Brand Strategies Can Impact Your ...

A robust brand strategy can significantly influence financial metrics, including the Price-to-Earnings (P/E) ratio of a company.

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Decentralizing CMOs and the Importance of Stron...

The need for robust brand guidelines is paramount in ensuring that decentralized marketing efforts align closely with an overarching...

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Using Audience Segmentation to Connect Your Peo...

Achieving brand consistency starts and ends with the people that represent your brand, give your audience messaging that resonates.

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4 Myths Holding You Back From Switching Brand T...

Debunk the myths holding you back from upgrading your brand tech software, and unlock new found potential.

Webinars

Learn from other brand experts in the Beam community.

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Your Brand in 2024: Are You Ready?

Join the discussion on how branding has evolved and what key trends to expect this year.

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Supporting Brands at Scale: A Conversation with...

In partnership with Astute Review, we discuss brand success through acquisition processes, due diligence, and integrations.

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Sustaining Brand Beyond Day Two: A New Approach...

We partner with Deloitte to discuss how brand advocates can keep up momentum post-brand launch.

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NN Group Embraces the Brand Concierge Mindset 

How NN Group’s Brand Portal, powered by Beam, reinvigorated the 175-year-old legacy brand.

External Resources

Stay connected with the wide world of brand engagement.

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The Global Leader’s Approach to Brand Man...

How global brand leaders are building better brand management systems.

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What is the Future of Brand Guidelines?

Three helpful principles for humanizing brand guidelines.

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Why Are Brands No Longer Keeping Their Guidelin...

Here’s why we should all expect to see more public-facing brand centers.

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Have questions or want to learn more about how Beam can help your business? Get in touch with us today. We're here to help you navigate the digital landscape with ease.

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